News List
Algorithmic Conformity: Study by Yotam Liel and Prof. Lior Zalmanson Featured in Ha’aretz
As AI becomes embedded in decision-making, people often follow its advice—even when it is wrong. Across four experiments (N = 1,445), 19%–26.5% of participants conformed to clearly erroneous AI recommendations despite being able to answer correctly. Conformity decreased when decisions had meaningful real-world consequences, suggesting that AI exerts normative influence that can drive blind compliance.

Being Human in 2035
How will AI reshape humanity by 2035? AIMLAB’s head researcher Dr. Lior Zalmanson warns of a "subtle but profound paradox of control." We fall for AI's "seductive illusion of mastery," thinking we command "perfect digital servants" while "unknowingly ceding unprecedented control over our choices and relationships" to AI systems and those controlling them. The interview with Dr. Zalmanson is featured in Elon University's "Being Human in 2035" report, which surveyed 301 tech experts.

Lior Zalmanson won the Minerva--Gentner Symposia
Grant on Implications of implementing AI-based technologies in organizations for human relationships and well-being, with Dr. Ella Glikson, Bar Ilan University Dr. Hadar Nesher Shoshan, Johannes Gutenberg University Mainz; Prof. Thomas Rigotti, Leibniz Institute for Resilience Research Mainz

The Marker interview
Lior Zalmanson was interviewed by The Marker magazine on the new subscription model introduced by Wolt and the subsequent uproar.

New Publication in Hebrew in Innovations In management
Speaking out against workplace injustices is crucial for organizational improvement and preventing negative outcomes. Researchers Lior Zalmanson, Yotam Liel, Britt Hadar, and Gal Oestreicher-Singer examine how online work platforms leave workers vulnerable to exploitation without proper channels to voice concerns. Their findings reveal what motivates workers to speak up or remain silent, with important implications for platform design and academic research methodologies, especially for those who use these platforms for outsourcing work.


